Posts tagged as: Social Media Marketing
Workplace Technology Generation Gap
Baby Boomers and Generation Y are now cohabitants in the workforce. As Sarah Perez notes in her recent article, the technology gap between the generations at work is “Oh So Wide.” The results of a study released by business information solutions provider LexisNexis are quite illuminating.
Gen Y spends 10.6 hours per day browsing social networks, news sites, blogs, forums, and multimedia sharing sites while Boomers clock in at only 5.6 hours.
A majority (62%) of Gen Y employees interact with a social network while at work, but only a fraction of Boomers do (14%).
A majority of Boomer feel PDAs and mobile phones negatively affect workplace etiquette and don’t believe laptops should be used by participants of in-person meetings. Less than half of Gen Y agrees.
As the complexion of the workplace evolves, will the Boomers change their views or will the younger generations continue to frustrate their bosses? Time will tell.
If you missed the presentation, check out the slides @ blog link. Here are a few images captured at the event:
